If you’re serious about becoming a LinkedIn influencer, you already know that brands want creators with a high follower count. But getting there isn’t easy.
You’ve probably been posting regularly, engaging with others, and still not seeing the numbers move. It’s frustrating—especially when partnerships and career opportunities hinge on your reach.
That’s why it’s crucial to grow strategically. This guide will show you actionable tips to increase your follower count on LinkedIn—from optimizing your profile to using the right engagement strategies.
To get things rolling, we’ll begin by covering the basics that set you up for success.
Optimizing Your LinkedIn Profile to Build Trust and Attract Loyal Followers
Having a compelling profile is a crucial first step to building an active community on LinkedIn, and establishing a strong online presence.
A well-optimized profile boosts your brand's credibility and enhances visibility, making it easier for more people to find and trust you.
Since your profile serves as a brief introduction to your service and expertise, it's important to make a solid first impression.
How?
Start by uploading a professional profile and cover picture.
First, use a high-quality, close-up photo of yourself.
Second, use tools like Canva or hire a professional graphic designer to create a polished cover photo that complements your brand.
Here’s an excellent example from Victoria Repa’s profile:
After adding your professional images, the next step is to craft a captivating headline and summary that highlights your expertise, the services you offer, and why the audience should trust you.
Unsure how to get started? Draw inspiration from Jairo Vasquez’s profile:
With a strong LinkedIn profile set up, you’re one step closer to turning casual visitors into loyal followers.
Now it’s time to explore the proven strategies that can help you grow your audience and expand your reach.
7 Brilliant Strategies to Boost Your LinkedIn Followers Quickly
Consistency—with a solid strategy—is key to building an active community on LinkedIn.
However, If you want to skip the guesswork and focus on tactics that really work, these 7 steps will help you plan effectively.
Let's get to it.
1. Create High-Quality Content
Having a strong LinkedIn profile is just the beginning. To truly stand out and capture attention, you need to create high-value content—whether it’s videos, infographics, or articles.
Start by researching trends in your industry. Analyze high-performing posts from top creators in your niche to uncover effective formats and tones you can adapt. Tools like the Creator Match Chrome extension make it easy to analyze LinkedIn profiles quickly.
For example, if you’re in the AI space, Alex Banks’ profile is a great reference.
Head to his “Posts” tab and use the “Total engagement” filter to see which content drives the most results—whether it’s likes, comments, or shares.
These insights will help shape your content strategy, ensuring you consistently create posts that resonate, spark meaningful interactions, and boost engagement.
2. Collaborate with LinkedIn Creators to Tap Into New Audiences
Collaborating with other LinkedIn creators is a great way to grow your following. When you partner with industry experts, you’re not only sharing valuable insights but also gaining exposure to their network.
For example, Bernard Huang organized a B2B SEO AMA (Ask Me Anything) panel featuring well-known creators like Gaetano DiNardi, Ross Hudgens, Benji Hyam, and John-Henry Scherck.
By bringing these experts together, Bernard provided his audience with valuable content while reaching the networks of each featured speaker.
Consider collaborating with creators who share similar interests or expertise. It could be a joint post, an event, or a live Q&A. Such collaborations naturally draw in followers from each creator’s community, expanding your reach to new, relevant audiences.
3. Feature on High-Visibility Podcasts for Cross-Promotion
Guesting on a popular podcast is a smart way to reach new audiences and attract LinkedIn followers who share your interests.
For example, Ashley McCormick shared her first podcast appearance, where she discussed her career journey and the impact of leadership development.
By posting the link on LinkedIn, she not only engaged her existing followers but also drew in listeners from the podcast’s audience—people who might never have found her otherwise.
To replicate this, identify podcasts in your industry, share your story, and let LinkedIn know when the episode goes live. Tagging the host and using relevant hashtags can help the post gain more traction and draw in followers interested in your expertise.
4. Celebrate Your Wins and Tag Collaborators
Sharing your achievements on LinkedIn is a powerful way to attract followers, especially when you give credit to those who helped along the way.
For example, Mo Akif celebrated his promotion to Senior Content Marketing Manager by acknowledging mentors who supported him.
By tagging these collaborators, he not only showed gratitude but also broadened his post’s reach. His network—and theirs—could see the post, leading to more engagement and new followers.
Next time you achieve a milestone, share it! Tag the people who contributed, and let them know how they impacted your journey. Not only does it show humility, but it also encourages others to connect with you, especially those who resonate with your story.
5. Consistently Use Hashtags to Get Found by the Right Audience
Hashtags play a big role in expanding your reach on LinkedIn, helping people discover your content based on shared interests.
For instance, using the Creator Match Chrome extension to analyze profiles like Shelley Johnson’s, you can identify the hashtags that prominent creators in your industry rely on.
Shelley, a leadership and HR coach, frequently uses hashtags like #leadership, #HR, #culture, and #peopleandculture. These tags not only align with her expertise but also attract a targeted audience interested in leadership and workplace culture.
Incorporating similar hashtags in your posts (if you’re in the HR space) can make it easier for the right audience to find you. Plus, Shelley’s consistent use of these tags shows the importance of staying relevant and focused within your niche.
By adopting a similar approach, you increase your visibility and appeal to potential followers who resonate with your content.
6. Comment Strategically on High-Profile Posts
Thoughtful comments on high-visibility posts can help you gain traction with a broader audience. By engaging with popular posts, especially those in your field, you position yourself in front of people who are likely to be interested in your expertise.
For example, Amanda Herzog’s post on layoffs in Sweden sparked significant engagement.
When Gözde Bal left a meaningful comment, it not only added value to the conversation but also increased her visibility among Amanda’s audience, which includes professionals concerned with labor rights and transparency.
This type of interaction naturally draws attention and can lead to profile views and follower growth.
To replicate this, focus on commenting with substance—add insights, ask thoughtful questions, or share relevant experiences. Quality engagement often stands out in crowded threads, attracting followers who appreciate your perspective.
7. Share Industry Insights that Aren’t Found Elsewhere
Unique insights have a way of capturing attention and attracting followers, especially when they’re backed by real-world results.
Take Benji Hyam’s approach, for example. He frequently shares fresh insights from his agency’s experiments, such as data on Jobs-To-Be-Done (JTBD) keywords and their impact on conversion rates.
By discussing how JTBD keywords can increase product signups by up to 12%, Benji provides actionable knowledge that isn’t readily available elsewhere. This kind of exclusive content attracts professionals looking for data-driven strategies, drawing in a targeted following.
Sharing original insights—whether from your own experiments, research, or observations—sets you apart and positions you as an authority in your field.
Leverage Foolproof Techniques to Quickly Grow Your LinkedIn Followers Organically
Growing your LinkedIn followers doesn’t have to be complicated. By using these strategies consistently—sharing valuable insights, collaborating with industry experts, and engaging meaningfully—you’ll see your audience grow with people genuinely interested in your content.
For deeper insights, the Creator Match Chrome extension is your go-to tool. Our free extension allows you to analyze top creators in your niche, discover their most-used hashtags, posting frequency, and engagement patterns—all crucial details to refine your own approach.
Ready to level up your LinkedIn strategy? Install the extension for free today.
